A1 Typographic Posters in InDesign
Using only text and typographic glyphs, we had to design an A1 poster using Adobe's InDesign. The poster had to contain some sort of manifesto and I chose some extracts from Steve Jobs' Stanford commencement address speech in 2005. In the speech he talks about lessons he had learnt throughout his life and how they led him to live his life in a positive way. It is one of my favourite speeches and has impacted my life so I chose to use it for my InDesign project.
My A1 poster uses 2 typefaces; Myriad Pro for the title text as this is Apple's primary branding typeface. I though it was appropriate as Jobs founded the company and the typeface conveys values of clean and sophisticated design. The second typeface is Baskerville, as serif font that is elegant, readable and contrasts well with the sans serif Myriad Pro family.
The posters will be printed A1 size so I have sized the body text at point 16. On a small scale this size may look to small and hard to read, but when printed A1 - as the brief states - It will look elegant and readable. We were only allowed to use text and glyphs for this project, so the giant Apple logos are glyphs included in Mac fonts.
The posters will be printed early next year so I still have time to further refine the design. When refining, I want to beautify the type in the lower right corner, as I feel it looks too messy and complicated when compared with the rest of the poster. I'll also test different shades of grey for the Apple Logo glyphs to see what effect that has on the overall design.
I am really proud with the outcome of this project, as Steve Jobs has always been an idol of mine and I find this speech especially inspirational. It took a long time to get the layout right as I spent a lot of time experimenting with different compositions and fonts. During this project I significantly enhanced my skills in InDesign and now feel much more confident using the software. Although the final poster may look clean and fairly simple to create, the process of getting to this stage, and refining ideas was lengthy but rewarding.